Challenge
Create a pop up matchmaking agency that promised to help consumers leave disaster dating stories firmly behind and usher in a new era of everlasting skin care soulmates.
Solution
The Paula’s Choice Match Box – welcomed consumers & press to a two-day pop-up studio in Soho. From brief to delivery in 6 weeks we created social ready window displays, a tactile swipe avenue tunnel, interactive game stations, consultancy lounges and giant molecular art installation in the basement.
Power of experience effect
67 individual creator posts and 117,000 video views resulting in an estimated 10,000,000 total impressions.
